drive download times down Some 89% of consumers say that they trial a competitor following a poor online experience. Some 95% of users of online devices say that a good user experience is important. But, what are the characteristics of a good user experience? This is the third of five thoughts touching on this complex […]

drive download times down Some 89% of consumers say that they trial a competitor following a poor online experience. Some 95% of users of online devices say that a good user experience is important. But, what are the characteristics of a good user experience? This is the third of five thoughts touching on this complex issue. Research completed in 2017 found that, on average, consumers expect a website to download in 2 seconds or less. Another study found that every one-second delay in the download of a site reduces customer satisfaction and lowers the chances of a return visit. Yet another study found that: 39% of consumers spend less time on a website if it downloads slowly 40% of consumers surveyed reported slow download times $2.6 billion is lost in the United States each year as a result of slow download times Reducing download times to 2 seconds from an…