get away from words and start using video Video is the medium, not just of the future, but also for the present. It is happening now. Video is replacing text and static images more and more every day. Consider the following research findings: 87% of marketers now use video content 82% of Twitter users watch […]

get away from words and start using video Video is the medium, not just of the future, but also for the present. It is happening now. Video is replacing text and static images more and more every day. Consider the following research findings: 87% of marketers now use video content 82% of Twitter users watch video content on Twitter More than 500 million hours of video are watched on YouTube each day 85% of US internet users watch video online 33% on online activity in the US involves video In my view, YouTube is the most under rated and under-utilised social media channel. In addition to the statistic noted above, it might be noted that: 72 hours of video are uploaded onto YouTube every hour YouTube now has one billion regular users Video is important for social media as a whole. Consider also: 10 million videos are watched on Snapchat…