69% of people 50 – 64 use social media I still hear senior business-people suggesting that older people – often like them – don’t use social media. This myth is slowly being challenged. The truth is, it is simply not so! A recent study found that:  64% of people aged 50 to 64 use social […]

69% of people 50 – 64 use social media I still hear senior business-people suggesting that older people – often like them – don’t use social media. This myth is slowly being challenged. The truth is, it is simply not so!A recent study found that:  64% of people aged 50 to 64 use social media daily 40% of people over 64 use social media daily It is also notable that: Over 50s are the fastest-growing age group Social media use is greatest among people over 50 The social media channels most commonly used by people over 50 are: Facebook 50 – 64 years     68% 65 years+     46% Instagram 50 – 64 years   23% 65 years+     8% Linked In 50 – 64 years    24% 65 years+     11% The facts are: Older people are using social media and are doing so in greater numbers Older people are most inclined to use Facebook…