opportunity 66 of 150 There are so many things to attend to in business. Each and every day tends to be filled with an ever-growing range of tasks, responsibilities and priorities. Because of this, so many opportunities that have potential to deliver so much value are overlooked. Consider, for example, the potential for making service […]

opportunity 66 of 150 There are so many things to attend to in business. Each and every day tends to be filled with an ever-growing range of tasks, responsibilities and priorities. Because of this, so many opportunities that have potential to deliver so much value are overlooked. Consider, for example, the potential for making service part of your competitive advantage. Over the last month, I have visited two electrical retailers: JB Hi FI Harvey Norman These visits highlighted two things to me: There is very little difference in the products they sell The shopping experience is entirely different, with JB coming out well ahead I was advised by a colleague, after my fourth visit to JB HiFi, that it is a very expensive store. My response to this was two-fold: I hadn’t noticed – but she was probably right. I didn’t care – I will still go there ahead of…