30 million presentations daily

avoid making power point the focal point This is the third of five thoughts addressing the topic of presentations and public speaking. For many in business, and other sectors, this is a critical subject, and one that does not receive enough attention. Contrary to popular belief, becoming a great presenter or speaker is not genetic. […]

avoid making power point the focal point This is the third of five thoughts addressing the topic of presentations and public speaking. For many in business, and other sectors, this is a critical subject, and one that does not receive enough attention. Contrary to popular belief, becoming a great presenter or speaker is not genetic. Great speakers develop as the result of the right attitude and outlook, skills training, and practice. It is estimated that 30 million PowerPoint presentations are made each day. Some 6 million teachers use PowerPoint regularly and there are some 500 million PowerPoint users worldwide. And this is only one (albeit the biggest seller) presentation software option. The others include Prezi, which is growing in popularity. If there are 30 million PowerPoint presentations daily, I estimate that there are 29 million plus groups of people struggling to stay awake each day as they endure ‘death by…

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Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

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