Advisor – Director – Strategist
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SPEAKING

Embrace nuance.

Very few things are ever black and white. Despite the approach taken in both traditional and digital media, understanding the nuances around a subject or issue can significantly increase an individual’s or enterprise’s performance.

In speaking engagements, I prioritise adding to the big picture, the nuances that provide real insights and the capacity for personal improvement. An award-winning speaker, I regularly address conferences, seminars, training sessions, and other functions and events.

My speeches leverage my expertise in research (including behavioural economics and consumer insights), strategic planning (addressing issues related to branding, marketing, communication, culture, and e-commerce and my experience as a brand consultant, marketing consultant, communication consultant, and e-commerce), and strategy implementation.

Pro-bono engagements are accepted for good.

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Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

TO RECEIVE CONSUMER INSIGHTS AND PRACTICAL MARKETING TIPS WEEKLY AND OTHER BENEFITS...
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