All Posts By digimon

3 keys to engaging your way to brand loyalty No, I am not talking about the engagement that leads to marriage, although there are similarities. I have shopped at Myer a couple of times over recent years, because it was to only retailer close by selling what I want. I would say the same about IGA and ...

3 strategies for building brand loyalty Contrary to popular belief and the advice you advertising agency might give you, no amount of advertising or discounting will secure brand loyalty. Certainly people will switch brands on the basis of price (as high as 61% in some studies) and brand awareness is a contributing factor (up to 69% in ...

3 tangible benefits of brand loyalty Research undertaken by THE LOYALTY EFFECT found that, building loyalty among 5% more customers will lead to an increased average profit of 25-100%. Research has found that brand loyal customers can spend 10 times more on a brand. http://brandongaille.com/13-online-brand-loyalty-marketing-statistics-and-tips/ Now, this finding arose from research conducted in the United States of America ...

Building loyalty with 5% more customers would lead to an increased average profit per customer of between 25% and 100% (The Loyalty Effect) Only 26% of millennials said they prefer brands their friends use (NewsCred) The most important driver of brand loyalty for millennials is a great product at 77%, followed closely by brand recognition ...

3 keys to Tesla’s success Twelve years after it was founded Tesla has achieved a market capitalisation of US$33.1Billon. It is within the top 13 car companies in the world and will be in the top 10 in just a few years. The reasons for this are many and indeed too many to list here. I would ...