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50% of all advertising on google and facebook

Friday, February 22, 2019

constantly review your agency arrangementsAs the new year gets underway, ...

17,800 sales make tesla 3 – number 1

Thursday, February 21, 2019

forget tradition and go back to first principles As the new ...

429% more likely to succeed with goals

Wednesday, February 20, 2019

focus, focus and then focus some moreAs the new year ...

90 – 95% of start-ups fail – and deserve to

Tuesday, February 19, 2019

listen to mark cuban – and others As the new year ...

91% view marketing automation as very important

Monday, February 18, 2019

address marketing automation strategically As the new year gets underway, it ...

Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

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