THE FACT IS – YOU RARELY KNOW WHAT THE TRUTH ...
THE QUESTION IS – CAN YOU DO IT BETTER? – ...
YOU CAN REALISE BUT NOT MANUFACTURE A PERSONAL BRAND – ...
YOUR PERSONAL BRAND IS DETERMINED BY BEHAVIOUR NOT WORDS – ...
PERSONAL BRANDING IS IMPORTANT FOR ANYONE ENGAGING WITH CUSTOMERS – ...
Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.
Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.
1. Get out of the boardroom.
Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....
