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20% RISE IN APPOINTMENTS

Wednesday, August 12, 2015

AUTHORITIES – IF RELEVANT – CAN BE VERY PERSUASIVE IN ...

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ONLY 3 ROOMS LEFT

Tuesday, August 11, 2015

SCARCITY CAN BE A VERY EFFECTIVE TOOL IN MANAGING CONSUMER ...

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23% INCREASE IN RETURNS

Monday, August 10, 2015

RECIPROSITY USED WELL CAN SIGNIFICANTLY INCREASE RETURNS In a series of ...

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27% TRUST

Thursday, August 6, 2015

CONSUMER WILL BUY MORE FROM PEOPLE THAT THEY TRUST In the ...

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$14 BILLION PROFIT IN 3 MONTHS

Wednesday, August 5, 2015

TRANSPORTING PEOPLE TO AN EMOTIONAL PLACE CAN HELP MANAGE BEHAVIOUR Apple ...

Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

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