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Traditional direct marketing still has its place

In COMMUNICATION

Traditional direct marketing still has its place

Tuesday, December 3, 2019

80-90 per cent of direct mail gets opened A recent study found that ...

Avoid the b/s in search engine optimisation

In COMMUNICATION

Avoid the b/s in search engine optimisation

Monday, December 2, 2019

93% of online experiences start with SEO The statistics relating to ...

Use native advertising to avoid ad-blockers

In COMMUNICATION

Use native advertising to avoid ad-blockers

Friday, November 29, 2019

53% more views than traditional display advertising A recent study suggests ...

In COMMUNICATION

Some content will build awareness and brand

Thursday, November 28, 2019

84.5% have content marketing strategiesA 2019 study in the United ...

Reduce your advertising by investing in marketing

In GENERAL MARKETING

Reduce your advertising by investing in marketing

Wednesday, November 27, 2019

Euro 780 million in one quarter In the 2019 financial year, ...

Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

TO RECEIVE CONSUMER INSIGHTS AND PRACTICAL MARKETING TIPS WEEKLY AND OTHER BENEFITS...