US$184 billion market capitalization for Netflix
Netflix is now one of the biggest companies in the world, with a market capitalisation in excess ...
70% of millennials consider values first
Why would it matter what you believe in? It matters because it influences what you do. In ...
2 hours 22 minutes a day on social media
The importance of social media has been discussed earlier in this paper. However, there is an aspect ...
63% of people take selfies
I have never taken a ‘selfie’, but then, I rarely take photographs of any kind. Research suggests, ...
68% of people get their news from social media
A recent study found that 68% of consumers get their news from social media ‘sometimes’. Another study found ...
42% claimed to distrust brands and 69% distrusted brand advertising
A recent study found that 42% of people surveyed distrusted brands, and 69% distrusted advertising as a ...
17% identify as strong feminists
There are no three-letter combinations that I dislike more than ‘ist’ and ‘ism’.In the United States in ...
51.9% of Brits voted for BREXIT
In 2017, 72.2% of the British electorate of 46.5 million voters cast their vote. Of these, 51.9% ...
$335 billion by 2025
Research completed in 2018 suggests that the ‘sharing economy’ will have a combined turnover of $335 billion ...
61% of businesses with an innovation strategy are using AI to identify opportunities
Not surprisingly, there is much talk these days about artificial intelligence or AI. Some pundits suggest that ...
$300 billion brand value for Apple
Recent estimates put the value of the Apple brand at more than US$300 billion dollars and the ...
30% of all advertising through two channels
It is estimated that in 2019, expenditure on advertising in Australia will rise by 4.4% to $17.2 ...