42% of consumers follow the family
make brand loyalty central to driving referral In the 1960s, the biggest influencers of purchase behaviour, in order ...
76% of couples under 50
embrace key characteristics of the lgbtqi community This is the second of five ‘Thoughts of the Day’ addressing ...
14% more discretionary income
don’t forget to address the lgbtqi community This is the first of five ‘Thoughts of the Day’ addressing ...
69% purchase overseas
exploit the potential of local markets It is now well established that more than 50% of Australians regularly ...
52% of boomers shop online
ignore the myths and understand the demographics There is a frequently aired myth that shopping online is a ...
86% reject poor returns
have, and demonstrate, an effective returns policy Online shopping research has demonstrated, time and again, the importance of ...
74% abandon carts
develop strategies to minimise cart abandonment Research in the United Kingdom has found that 74% of visitors to ...
39% decline in smartphone growth
understand how smartphones are used in e-commerce Research suggests that there are 19.4 million mobile phone users in ...
81% conduct local search
embrace local search Research completed by Retailing Today found that 81% of shoppers conducted a ‘local search’ before ...
79% use Facebook
integrate Facebook into your marketing If I had a dollar for every time a business-person has told me ...
87% of online users use video content
get away from words and start using video Video is the medium, not just of the future, but ...
75% of people like offers sent by text
look at all of the communication options including sms I do not like receiving sales offers by SMS, ...