64% of customers believe a brand needs a loyalty programme
use an app to deliver and manage your loyalty programme This is the fifth of five thoughts touching ...
use an app to deliver and manage your loyalty programme This is the fifth of five thoughts touching ...
tailor your programme to suit your target market This is the fourth of five thoughts touching on customer ...
have a dedicated customer loyalty team This is the third of five thoughts touching on customer loyalty programmes. ...
place the highest priority on data collection and analysis This is the second of five thoughts touching on ...
define success before establishing a loyalty programme This is the first of five thoughts touching on customer loyalty ...
actively manage the consistency of your messaging This is the last of ten thoughts addressing the critical issue ...
inspire referral This is the ninth of ten thoughts addressing the critical issue of personal branding. Jeff Bezos ...
leverage the enormous sm potential of your staff This is the eighth of ten thoughts addressing the critical ...
in communicating your brand, personalise your social media This is the seventh of ten thoughts addressing the critical ...
develop a personal branding strategy This is the sixth of ten thoughts addressing the critical issue of personal ...
develop a social media presence This is the fifth of ten thoughts addressing the critical issue of personal ...
manage your personal brand This is the fourth of ten thoughts addressing the critical issue of personal branding. ...
Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.
Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.
1. Get out of the boardroom.
Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....