75% of people are willing to drive further
be consistent and authentic This is the third of ten thoughts addressing the critical issue of personal branding. ...
15% of people have truly defined their personal brand
avoid communicating what you have not defined This is the second of ten thoughts addressing the critical issue ...
88% of executives rate reputation as their number one risk
pay more attention to your personal brand This is the first of ten thoughts addressing the critical issue ...
70% of consumers are influenced by their peers
pay a lot more attention to what other people are saying This is the final of five thoughts ...
94% of consumers trust authenticity
demonstrate you are authentic This is the fourth of five thoughts on the subject of ‘trust’. Trust is ...
50% of consumers follow at least one brand online
establish trust with relevant online content This is the third of five thoughts on the subject of ‘trust’. ...
64% of people gauge trust from shared values
demonstrate values that create trust This is the second of five thoughts on the subject of ‘trust’. Trust ...
94% of people want to trust brands
embrace the opportunity to establish trust This is the first of five thoughts on the subject of ‘trust’. ...
50% of the world’s most admired logos are rectangular
pay more attention to the shapes you use This is the final in a series of ten thoughts ...
80% of brand recognition is based on colour
pay more attention to the colours you use This is the ninth in a series of ten thoughts ...
94% of consumers reject a website based on design
pay more attention to the execution of your brand identity This is the eighth in a series ...
71% don’t see themselves as the audience
connect visually with your target market This is the seventh in a series of ten thoughts on the ...