76% increase in toilet roll sales One study suggested that toilet roil sales increased by 76% in the first three weeks of the pandemic. Other categories that increased rapidly in sales in this three-week period, included: Household supplies – 76% Packaged food – 46% Non-food child products – 45% Deli-meat – 42% Dairy – 39% […]

76% increase in toilet roll sales One study suggested that toilet roil sales increased by 76% in the first three weeks of the pandemic. Other categories that increased rapidly in sales in this three-week period, included: Household supplies – 76% Packaged food – 46% Non-food child products – 45% Deli-meat – 42% Dairy – 39% Beverages – 36% Snacks – 35% Personal care products Alcohol – 32% Petcare – 28% Tobacco – 4% Declining categories included: Skincare – 4% School office supplies – 6% Automotive additives – 7% Electronics – 36% In considering these findings and others like them, it is important to recognise: The use of most household supplies is relatively static from year to year and indeed throughout the year. Consumers who panic bought these items will now have an excess, and this will probably impact on demand for the rest of 2020. Demand in the short-term is…