3 problems, 3 observations and 3 solutions There has been a lot of coverage recently of the struggling retail sector. Rightly so – the numbers are not good. There has been some discussion of the fact that 45% of online purchases are from overseas websites. There has always been talk about the poor food service […]

3 problems, 3 observations and 3 solutions There has been a lot of coverage recently of the struggling retail sector. Rightly so – the numbers are not good. There has been some discussion of the fact that 45% of online purchases are from overseas websites. There has always been talk about the poor food service offering in Australia, with some states performing worse than others. I would argue that what is lacking in all circumstances is a good or even acceptable EXPERIENCE. Before you yawn and ask – ‘is this just another article about the new BUZZ PHRASE – CUSTOMER EXPERIENCE?’ – let me say: Yes, it is about the experience customers have No, it is not ‘just another’ anything I hate silver bullets and buzz words I will not however talk about fuzzy stuff, customer surveys and quasi science. I will certainly not suggest that a better experience is…